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Advanced Mobile Marketing - eLearning

450,00 EUR

  • 18 hours
eLearning

In the ever-evolving landscape of digital marketing, mobile marketing has emerged as a critical channel for reaching and engaging consumers. Our Advanced Mobile Marketing course is meticulously designed to provide marketing professionals with the knowledge and skills required to excel in mobile marketing. Through an extensive curriculum, participants will learn about mobile marketing strategies, campaign delivery options, mobile advertising, social media integration, location-based services, and more. By the end of this course, students will be equipped to optimize mobile marketing campaigns, improve customer engagement, and drive business growth through mobile channels. Join our Advanced Mobile Marketing course to master the latest techniques and strategies in mobile marketing, and take your digital marketing expertise to the next level!

Course timeline

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  1. Introduction to Mobile Marketing

    Lesson 01

  2. Understanding Mobile Devices

    Lesson 02

  3. Core Product and Service Offerings

    Lesson 03

    - Campaign Delivery Options - SMS & MMS Messaging

    - Campaign Delivery Options: Mobile Applications

    - Campaign Delivery Options: Mobile Websites

    - App Marketing

  4. Supplemental Mobile Products and Service Options

    Lesson 04

    - Campaign Delivery Options: QR Codes

    - Campaign Delivery Options: Augmented Reality

    - Campaign Delivery Options: Interactive Voice Response (IVR)

    - Mobile and Traditional Marketing

  5. Mobile Advertising and Search

    Lesson 05

    - Mobile Advertising

    - Mobile Marketing and Search

    - Programmatic Ad Buying

  6. Incentives and Loyalty Program

    Lesson 06

    - Mobile Incentive Opportunities

    - Mobile Loyalty Programs

  7. Mobile Marketing and Social Media

    Lesson 07

    - Mobile and Social Media

    - Content Marketing for Mobile

    - Facebook Advertising for Mobile

  8. Location and Mobile

    Lesson 08

    - Mobile Marketing Location - Based Services

    - Beacons, Part 1: Opportunities and Challenges

    - Beacons, Part 2: Employing Beacons

  9. Mobile Rules and Regulations

    Lesson 09

    - Mobile Marketing Rules and Regulations

    - Mobile Campaign Compliance

  10. Mobile Website

    Lesson 10

    - Responsive Design

    - Converting Non-Mobile Websites

  11. Mobile Marketing Analytics

    Lesson 11

    Mobile Measurement

  12. Careers in Mobile Marketing

    Lesson 11

    Learn about Mobile Marketing career and Opportunities

advanced mobile marketing

Who should enroll in this program?

Marketing Professionals

Digital Marketing Managers

App Developers and Marketers

Content Creators and Social Media Managers

Business Owners and Entrepreneurs

Marketing Consultants

Marketing Students and Graduates

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certification training

Why it's worth your time!

Professional certifications are important for your personal development and improve the credibility of your expertise in that field. Here are 6 other benefits:

Create a Competitive Advantage

Improve your Knowledge and Skills

Professional Credibility

Career Advancements

Personal Development

Meet Professional or Corporate Requirements

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