Advanced web analytics is a method of analysis that focuses on different forms of Internet data. It means collecting and analysing data to be able to make more informed business decisions and support business processes. The data is pulled from websites, mobile applications, social media and third-party sources and combined with the Customer Relationship Management (CRM) and sales systems to develop business strategies and maintain a competitive edge. During the Advanced Web Analytics course, you will learn the basic concepts of analytics and dive deep into web, social, content and mobile analytics, and how to use popular web analytics tools that are popular across the major industry domains. The course approaches web analytics from both a strategic and practical perspective, showcasing detailed tips and techniques for using Google Web analytics and other platforms and tools. In this Advanced Web Analytics certification training, you will master the elements of web, social, mobile, and content analytics to optimise your organisation’s ability to make highly informed business decisions.

In Collaboration with Meta, this Digital Marketing Specialist Master’s Program is designed to transform you into a digital powerhouse with in-depth expertise in all digital marketing domains with its dynamic and immersive learning experience. Furthermore, this program covers essential areas such as behavioral marketing, SEO, SEM, social media, email marketing, mobile marketing, content strategy, analytics, AI, automation, and emerging technologies to prepare you for the fast-paced digital world and enable you to deliver exceptional results. The various capstone projects at the end of the program will help you apply all the concepts you have learned to solve realworld marketing problems and fill gaps in strategies.

Learn how to unleash the power of digital channels with the AVC Digital Marketing 101 training course. In the digital era, businesses reinvent their marketing strategies to engage better and connect with their customers. This course will equip you with the skills, insights, and digital know-how to be a highly effective digital marketer and generate a measurable impact on your company’s bottom line.

In the ever-evolving landscape of digital marketing, mobile marketing has emerged as a critical channel for reaching and engaging consumers. Our Advanced Mobile Marketing course is meticulously designed to provide marketing professionals with the knowledge and skills required to excel in mobile marketing. Through an extensive curriculum, participants will learn about mobile marketing strategies, campaign delivery options, mobile advertising, social media integration, location-based services, and more. By the end of this course, students will be equipped to optimize mobile marketing campaigns, improve customer engagement, and drive business growth through mobile channels. Join our Advanced Mobile Marketing course to master the latest techniques and strategies in mobile marketing, and take your digital marketing expertise to the next level!

In the fast-paced world of digital marketing, email marketing remains one of the most effective channels for reaching and engaging audiences. Our Advanced Email Marketing course is specifically designed to equip marketing professionals with the advanced expertise and strategies needed to excel in email marketing. Through a comprehensive curriculum, participants will learn how to create compelling email campaigns, build and manage subscriber lists, leverage marketing automation, and integrate email marketing with other digital channels. By the end of this course, you will have the skills to optimize email performance, increase email open rates, and achieve marketing goals with precision. Join our Advanced Email Marketing course to master email marketing techniques and take your digital marketing efforts to the next level!

Website Conversation Rate Optimization is a strategic process aimed at enhancing a website's performance by increasing the percentage of visitors who take desired actions. It involves customer knowledge, message creation, website conversation, and important key factors for conversation. The goal is to enhance online presence, engage users effectively, and achieve higher conversion status.